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2025 Changan Ford Mondeo listed, priced from 149,800 yuan

BITECH On September 26, Ford Motor officially announced that the 2025 Changan Ford was listed. The new car launched a total of 9 models, and the official guide price was 149,800 – 229,800 yuan. At the same time, the 1.5T EcoBoost ? E hybrid version of Shuya type was added, which was sold for 177,800 yuan, further reducing horsepowerEThe starting threshold for hybrid models.

In addition, the official also announced that the purchase of a car enjoys 0 down payment and 0 interest rate, and there are up to 26,888 yuan of car purchase benefits, including 1 yuan to enjoy a cash gift of 2,000 yuan for a limited time, a car purchase subsidy of 5,700 yuan for a limited time, and a replacement subsidy of up to 10,000 yuan.

2025 Ford Mondeo as a small facelift model, the overall design of the new car retains the family characteristics, still using the dynamic mouth grid grille, headlight shape is very sharp, the main change is the appearance of the new paint color, at the same time, the interior color scheme also has a certain change, in addition, the configuration has also been optimized to a certain extent.

From the side, the new car adopts a dynamic slip-back shape. The windows, roof, and exterior mirrors are all painted in black, and the hidden door handle design is adopted. In terms of body size, the length, width and height of the new car are 4920/1920/1600mm, and the wheelbase is 2945mm.

In terms of interior, the 1.1-meter-long Dalian screen is the most eye-catching design in the car. It extends directly from the main driver to the co-pilot, and the visual effect is relatively shocking. The all-black interior is also embellished with local red lines and elements to improve the visual effect. The materials used in the car are basically leather soft bags, and sutures are also added to give users a certain sense of grade.

In terms of power, the 2025 Changan Ford Mondeo offers 1.5T/2.0T gasoline and 1.5T/2.0T gasoline-electric hybrid power systems. The maximum power of the new Ford Mondeo 1.5T gasoline engine is 140 kW and the peak torque is 258 Nm; the maximum power of the 2.0T gasoline engine is 187 kW and the peak torque is 393 Nm. The transmission system of the gasoline version is an 8-speed automatic transmission. The newly added 2025 Ford Mondeo 1.5T hybrid Shuya type is equipped with a 1.5T hybrid system, equipped with a 1.5T hybrid system, 153 kW, matched with an E-CVT gearbox. Its WLTC comprehensive fuel consumption is 4.56L/100km.

Editor in charge: Guan Xuetao

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"Galaxy Tutorial School" "Start Lessons" for Parents

  "You are the smartest child on this earth" "Tsinghua Peking University is just a process, not a goal" "Life is like archery, dreams are like archery targets, if you can’t even find the archery targets, what’s the point of pulling the bow every day?"… This is the line in the movie "Galaxy Tutoring School", and it is also the "education scripture" that Deng Chao and Yu Baimei want to share with the audience the most. Starting from their own growth experience and parenting experience, they began to pay attention to the most anxious education topic for Chinese parents. The movie cannot answer every audience’s questions, let alone give a standard answer to family education, but as the original intention of the two directors, "We hope to inspire others and provide a way of thinking, so that the audience can think about it after watching the movie."

  The most important thing is to talk about Chinese people’s own emotions

  Reporter: "Galaxy Cram School" did a lot of roadshows before its release. How did it feel to communicate directly with the audience?

  Deng Chao: The roadshow did harvest a lot of tears this month. When I took the movie roadshow, I really didn’t expect so many audience members to share their tears with us, even including their own secrets that have been hidden for many years, so I was very relieved. One audience member said that she was the "Director Yan" in the play, working as a teacher in a boarding school and bringing out many good students. She told her daughter at the scene that no matter what you choose in the future, my mother will be gentle to you. Then she kissed her daughter’s forehead, turned her face and said to her mother, I know how hard you have worked for me, and I understand you more and hug my mother. Such sharing is everywhere.

  Yu Baimei: The roadshow is approaching 30 cities, and Deng Chao and I both have a particularly profound feeling. We made a movie, hoping that the movie could move the audience, but we didn’t expect that the audience would always give us emotional baptism during the roadshow. So many audience members stood up one after another and shared their emotional stories in tears. This process has benefited Deng Chao and I a lot, and it has also made us understand why we should make movies and how we should make movies in the future. It turns out that telling our own stories is not so important, but telling Chinese people’s own emotions is probably the most important thing.

  Reporter: Who first came up with the idea of making a film about education?

  Yu Baimei: About seven or eight years ago, we wanted to make a film about education, but on the topic of education, we started longer. Because we are friends who have been together for 20 years, we often talk about each other’s growth, and we have some similarities. We were not top students when we were young. My father and his mother asked us a question, which was almost exactly the same. We said that we were children of ordinary families, and no one in the family engaged in art. Why did you do this and finally exceeded the expectations of parents? We were also confused.

  Later, when we summed up, we found that it may have something to do with our family education. We are lucky to live in a family that other students envy, and our parents support us to follow our dreams. In addition, our fathers are more independent thinkers. So the "always thinking, always thinking" in the movie, not admitting defeat, and pursuing dreams are all things that benefit us all our lives. At the same time, when we start to be fathers, we want to turn ourselves into connectors and pass on the educational feelings we received from our parents.

  There were many times when we talked about writing about our growing up feelings, such as the counterattack of a scumbag. When I was a child, my grades were okay, but I didn’t reach the level of a scumbag. This part of the material should be attributed to Deng Chao. In the movie, Ma Fei was about to be expelled from school, and his family begged for mercy. This is his story.

  The original intention of filming originated from the fact that I started being a father

  Reporter: How do you understand happiness education?

  Yu Baimei: First of all, neither Deng Chao nor I are education experts. This movie is just a father who has many views on education. For us, any education method has advantages and disadvantages, but instead emphasizes whether children’s brains are constantly changing during the learning process. Whether it is exam-oriented education or quality-oriented education, if it is only one-sided implementation, and parents do not understand the true meaning of education, there will be problems. What is the true meaning of education? The movie attempts to give our opinion, for example, we believe that life must know its own goals, to be better requires some focus, need to pay for the dream, pure happiness may be a bit one-sided, so we believe that always let children have the ability to think and believe in children, is the most important in family education, and this is also some of the shortcomings that often occur among our parents.

  Deng Chao: Our original intention for making a movie originated from being a father seven or eight years ago. From our parents’ education to us, including when we saw our wife discussing what school their children went to in various groups, her anxiety was the same as everyone else’s. During the roadshow, we found that the topic of education was like opening the gate, and parents had a lot to say and were very confused.

  Yu Baimei: A parent watched the movie and felt very touched, "Ma Fei became an astronaut because he has talent, but my son has no talent." I said you didn’t understand, Ma Fei is missing a string, if his father didn’t believe him, who would have talent? Deng Chao and I have an idea that we are both people of average intelligence, and it is our parents who believe that we can do things well and encourage us to work hard for our dreams.

  Reporter: When it comes to the topic of education, many parents feel very anxious. How to relieve this anxiety?

  Yu Baimei: If it is only for the college entrance examination, it may be very anxious. But what we are most anxious about is whether he has a good mind and dreams. We both have an immature opinion. We think that the competition in this era is not very fierce. Why do we say that? Because in our life experience, many people in the industry we have encountered do not like this industry so much, so what is the intense competition for those who really like this industry? As long as the child likes this, he can easily PK other players.

  Reporter: Nowadays, many parents will sign up their children for many classes. Director Deng Chao, will you give etc., Xiaohua classes in your life?

  Deng Chao: Turn cram school into an interest, this is what we have been talking about. No matter how energetic a school teacher is, it is impossible to do everything for every child. But parents can do it, because it is the final tenderness. You only face your child, and what he likes is very important. In fact, many parents have not thought about it. They are just waiting and seeing, and they are also very anxious and confused. They sign up for classes, and the children are full for a week. So it is very important for couples to talk about what their children like and find the target.

  Reporter: Do you talk to your children?

  Deng Chao: I’ve been talking about it. Children are very fickle. He likes this one now, and he likes another one in half a year. It doesn’t matter if he changes, as long as he is interested. Wait, he likes to play basketball, and he plays basketball by himself when he sees it. There is no need for parents to say it at all. He found that happiness and kept improving.

  Reporter: "Galaxy Tutoring School" and your first two works have undergone a major change in style. Some people say that Deng Chao has become more profound. Do you agree?

  Deng Chao: In fact, different themes will be handled differently, or they will become assembly lines. "The Breakup Master" and "The Villain Angel" are our two most important piers. Without these two piers, there would be no "Galaxy Tutoring School" now.

  In order to express the original intention, keep the film length 147 minutes

  Reporter: In this movie, there are many links between small characters and major events, such as the Asian Games torch, the 1998 catastrophic flood, and even the space flight. Why is this handled?

  Yu Baimei: Although we thought about this movie for seven or eight years, we never made it because we felt that our previous ability was not enough to control it. Our first movie was released on the same day as "Transformers 4", and at that time we felt the power of industry. So in the second movie, we consciously improved our industrial level, but in the improvement, we may have imitated too much, resulting in a certain degree of acclimatization. By the time of the third movie, we wanted to improve better and summed up the previous experience and lessons.

  I have also participated in the study in the United States organized by the Film Bureau, and I have seen firsthand how Hollywood makes movies. This time we have also formed an international team to approach Hollywood or catch up with Hollywood. For example, if we want to shoot the Asian Games, we have to make the Chinese audience feel that it is the Asian Games. Thanks to our art teacher, there are more than 1,000 people and more than a dozen teams in the Torch Relay scene. The clothes of each team are historically real, including the kindergarten team, the old man’s suona team, the dragon and lion dance team, the tax and public security departments, as well as the run-up team and the garland team. These details enhance the enjoyment of the audience watching the movie. Including the Xinhua Bookstore and the post office in the background, they only appear in the camera for 0.05 seconds, regardless of the cost, just to be invulnerable.

  Reporter: Deng Chao played the father in the film this time, and the age span is particularly large. The actors who played your son have changed three, but you did it alone. Can you talk about it from the perspective of characterization?

  Deng Chao: First of all, the look, from his most youthful look in the Asian Games Torch Relay to his old makeup, his hair is thinning, and the changes in the middle should be trustworthy, without any sense of inconsistency. This character has magic, and I have been experiencing other characters for a short time, but this time I feel that Ma Haowen is in front of me every day, and not just on the set. He comes from our parents, from our children, and from our combined 84-year-old life experience and the feelings poured into the preparation process over the past seven or eight years.

  Yu Baimei: As soon as Deng Chaoyi put on makeup, I said, he looks too much like my dad, and it’s like the moment I first thought my dad was old. When he finished his look, I cried. I’m sure this is the right look. He is the father image in the eyes of most Chinese people. His physical movements are also very good. There is an encouraging movement in the film. Ma Haowen frowned, bent his arm, and patted his son’s shoulder hard. This is the most intimate movement of a Chinese father and son.

  Reporter: This movie is 147 minutes long. Why is it so long?

  Yu Baimei: Our editor is the editor of "Wrestling! Dad". After he cut it, the publicity team suggested that it be compressed by 20 minutes, because there will be more films and the box office will be better. He asked us what the original intention of making this film was. If it was for the box office, he was completely sure to cut 20 minutes; but if it was to express our opinion, it would not be able to cut it. Because if this film is cut by 20 minutes, the story is not lost, but the loss is the expression. So what else can we say? Just 147 minutes.

  Our reporter, Li Li

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The movie channel will hold a charity gala where Jackie Chan kisses the donated patients


Jackie Chan embraces Xiao Yonghua


Jackie Chan kisses Little Yonghua’s face


Jackie Chan presented the love schoolbag to Xiao Yonghua

  Movie Network News(Photo/Qian Jia’s memoir/Yang Yaru) "Believe in Love – 2012 New Year’s Charity Gala", co-organized by Movie Channel, China Social Assistance Foundation and Beijing Jackie Chan Charity Foundation, and organized by Movie Network (www.1905.com), will be grandly held in Beijing on December 17. The donations from this charity gala will be invested in two charity projects: "Treatment Project for Poor and Seriously Sick Children" and "Education Assistance Action for Poor Students" to help poor families regain hope. At that time, Jackie Chan, Huang Xiaoming and other 100 movie stars and many entrepreneurs will be present to do good deeds. A few days ago, Yang Yonghua, a donated child, arrived in Beijing for free treatment. Jackie Chan also offered a kiss. [Movie Network] The video directly touched the whole process.

  On the afternoon of December 8, Xiao Yonghua from a poor family in Hualong Hui Autonomous County, Qinghai Province, accompanied by the staff of the movie channel "Premiere", flew from Hualong to Beijing, and two members of the New Seven Xiaofu personally went to the capital airport to pick up the plane. Xiao Yonghua, who had never left her hometown, seemed very nervous. She was silent along the way. New Seven Xiaofu sang children’s songs, provided snacks, and kept introducing Beijing attractions to her, doing her best to eliminate Yonghua’s defensive psychology. After a while, the car drove to Huairou China Film Base, where Jackie Chan, who was filming the movie "Zodiac", personally welcomed Xiao Yonghua’s arrival.


Jackie Chan is directing the filming on the spot, and Xiao Yonghua is sitting behind Jackie Chan and watching it carefully


Jackie Chan touched Xiao Yonghua’s head and seriously asked about her condition


Xiao Yonghua walked out of the passenger exit accompanied by his grandfather. This is also the first time Xiao Yonghua has come to the capital Beijing


Two members of New Seven Xiaofu came to welcome Xiao Yonghua


The two dragged Xiao Yonghua to the parking lot

  When filming, he still looked stern. After seeing Yonghua, Jackie Chan suddenly became gentle, immediately carried her to the chair, and asked her softly whether she was cold or thirsty. Jackie Chan moved the electric heater to Yonghua more intimately, for fear that she would be frozen. Jackie Chan directed the play while insisting on taking care of the children. The day was just in time for the filming of a major explosion in "Zodiac", Jackie Chan personally checked the explosion point. Although he was highly nervous, he did not forget to tell the staff to help cover Xiao Yonghua’s ears so as not to scare her.


Xiao Yonghua arrived at the Armed Police General Hospital, and Xiao Yonghua’s attending physician and head nurse came to greet him


The children in the same ward also came to help Xiao Yonghua change his hospital clothes


The attending doctor helped Xiao Yonghua do a simple examination

  Little Yonghua’s grandfather told Jackie Chan that Yonghua is 6 years old and suffers from congenital heart disease. She often can’t catch her breath and can’t run like other children. This disease also affects Yonghua’s development. She is much shorter than children of the same age. Jackie Chan held the little girl with pity and offered kisses, telling Yonghua not to be afraid, and that she will be cured soon. Jackie Chan showed his fatherly side that day and gave Yonghua schoolbags and clothes. Jackie Chan also appealed at the scene, "There are still many children in China who are seriously ill like Yang Yonghua. I hope all Chinese people, especially filmmakers, will take action to help them!"

  That night, Xiao Yonghua was sent to the Armed Police General Hospital, where she will undergo heart surgery. This time, Xiao Yonghua’s visit to Beijing and the treatment costs are all borne by the Movie Channel and the Jackie Chan Charity Foundation. Xiao Yonghua’s grandfather said excitedly, "I am very grateful to the kind people who helped Yonghua!"

  On December 17, the "Believe in Love – 2012 Movie Channel’s" Premiere "New Year’s Charity Gala" held by Movie Channel will strive to build a film industry public welfare platform, through the appeal and influence of Chinese filmmakers, to inspire and unite the whole society’s attention to charity and public welfare undertakings. The cost of the event is fully funded by the organizer Movie Channel and [Movie Network], so 100% of the proceeds raised from the auction that night will be used for charity projects. At that time, more children in need will be rescued like Yang Yonghua.

More exciting content on the next page

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Naming insects after Hu Ge and Gu Tianle is an attempt

Text | Zhang Tiankan

Recently, an academic paper entitled "A new species of Pseudomonas from Sichuan Province, China" has attracted attention both inside and outside the industry. The paper on the new insect species was published in the journal World Ecology. According to the article, the new insect species was collected in Hailuogou Glacier Forest Park in Ganzi Prefecture, Sichuan Province. The author named the insect "Hu Guzha" because, "The species is named in tribute to the famous actors Mr. Hu Ge and Mr. Gu Tianle, to thank them for their contributions to environmental protection and basic education in the mountainous areas of western China."

Naming insects by human names is not an innovation, but this time using the names of celebrities in the entertainment industry has caused a huge controversy. Some professionals believe that there are many things wrong with this academic paper: first, the writing style is weird, and publishing a classification paper in the academic journal "World Ecology" is even more bizarre; secondly, this paper is not like a traditional paper, but more like a scientific essay, which is "showing off literary talent", and there is no need to express emotion in the paper.

It is true that the paper has a fixed writing standard, including format, vocabulary, terminology, etc. However, the writing standard is only a less important one in the evaluation criteria. The essence of the problem is whether the paper follows the academic standard of animal naming, whether it writes (explains) clearly the content, method, process and conclusions of a study, and a rational discussion of the conclusions.

Hugucha

Measured by these two standards, this scientific prose-style paper follows both the standards and does not violate the harmony. The latest edition (4th edition) of the International Code of Zoological Nomenclature, published in 2020, stipulates the principles, grammar, and etiquette norms that zoologists need to abide by in naming species and discussing the naming process of species. According to Article 31.1.2 in this regulation, the author named this insect "Hu Ge" in pinyin of Hu Ge’s name, "Koo Tin-lok" in pinyin of Gu Tianle’s name, and "-orum" in the Latin suffix. Moreover, the paper also explained the entire discovery and research process and results clearly, and discussed the results, which are generally in line with the norms of scientific papers.

Furthermore, both animals and plants can be named by the discoverers according to the taxonomic criteria. These criteria are derived from the biological classification system established by Carl Linnaeus’s "Natural Systems". According to the biological classification standard, the naming of new species must use a unified Latin word and consist of three words.

Huguchan distribution area

The first word is the genus name, which must be named according to scientific classification and cannot be changed casually; the second word is the species name, which can be named after all things; the third word is the surname of the namer. Therefore, it is extremely common to name insects by human names. For example, the British Navy named a bird-wing butterfly in the Pacific Ocean "Queen Victoria’s Winged Butterfly". Moreover, scholars in the United States have discovered more than 200 kinds of insects, named after their relatives and friends.

Why is this generally standard paper so controversial? The reason is that some researchers want to accelerate the integration of science and culture, while others believe that academia is academic, and should not be mixed with cultural, social and other factors. This conflict between science and humanities was proposed by the British writer Charles Percy Snow in his May 7, 1959 Red Lecture on "Two Cultures and the Scientific Revolution" at the University of Cambridge. After decades of discussion and reflection, in 1995, John Brockman’s "The Third Culture" proposed that there is another culture besides the humanities and sciences, which is the third culture where the two are integrated. The core of this culture is that cutting-edge scientists and thinkers should express their ideas and research findings in accessible language, breaking down the cultural divide between pure humanities and sciences, and making their findings accessible to ordinary people.

In other words, researchers should explain and explain their research results through easy-to-understand language and methods, and carry out scientific communication, so that more people can understand and understand the content, principles, and laws of science, so as to benefit the whole society. Separate lines are like mountains, obviously, this is a relatively difficult task. Therefore, there is a huge controversy over the research of "Hugucha" insects.

However, the author of the article expressed the idea of understanding and practicing the third culture. He pointed out that it is not necessary to explain so much research background in the usual entomology papers. The reason why he deliberately wrote in too much detail is that "the main reason is to take into account the readers of the society and avoid public misunderstandings in advance. Instead, it has caused some professionals to misunderstand from another angle."

The factor that allows more people to understand their papers and intentionally introduce culture is the way some researchers currently use. In addition to using literary language, they also intentionally use literary methods to illustrate science, so as to achieve the goal of science and art breaking up at the foot of the mountain and meeting teachers at the top of the mountain. Of course, it can also make more people understand science.

As one of the leading scientific journals in the world, the British journal "Nature" launched a "Future" column on November 4, 1999 (the magazine’s 130th birthday), dedicated to publishing "fun" short science fiction stories. This is a very unusual out-of-the-loop approach, which is far from reality, reason and law. Of course, this approach of Nature magazine is also seen as an attempt to combine science and culture in a third culture.

Scientific papers naming insects and animals after people, as well as expressing scientific content and results in literary and artistic ways, are all worth trying, but there are also areas for discussion, such as how to do it and to what extent it will be more balanced.

The original title: "Naming insects after Hu Ge and Gu Tianle is an attempt"

Read the original text

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Interview with Jackie Chan: Daring to try science fiction themes, collecting landmarks from various countries

Video screenshot: Jackie Chan interviewed by China Film Report 

 

1905 movie network feature The movie box office starring Jackie Chan has broken through 300 million, unlike previous film themes, this time Jackie Chan not only tried to play a science fiction theme, but also to the top of the Sydney Opera House to show his fists. It is said that Jackie Chan, who is over 60 years old, has been breaking through in roles in recent years. From to, to and other films, Jackie Chan let the audience see that he has the strength to become an acting actor in addition to being a kung fu actor.

Support new directors and boldly try science fiction

The movie "Blood of the Machine" is Jackie Chan’s next film this year after "British Showdown". To the surprise of many people, this time he is working with a new director without any representative works.

 

Jackie Chan: Because you see that people haven’t done anything for five years, just to make a script, and now we have to cooperate for a few years. There was originally a script, and we kept talking about it, but it died, but the director kept looking for a second theme, a second script. Then I say try it, because I have never tried that kind of science fiction.

 

Jackie Chan and director Zhang Lijia

 

It is not the first time Jackie Chan has boldly hired a new director. When he worked with director Ding Sheng, Ding Sheng only had one director’s work.

 

Jackie Chan: A rookie director, he has that kind of passion, he will have a lot of ideas. Some directors, come to the scene one, two, three, four, just like this, he may deliver the goods, he will deliver the goods to you, and they will think about the script of the next play. It seems that many martial arts instructors use this style of play in the morning, and the same style of play in the afternoon has become patterned. How do you want to make the middle of the pattern more different, this is the most important.

 

Play all over the world and unlock the new Sydney Opera House landmark

Jackie Chan: He only approved me, he never approved anyone to play on it.

 

Talking about the filming of "Blood of the Machine" on the top floor of the Sydney Opera House, Jackie Chan is full of joy. North America, the United Kingdom, Australia, India, Iceland, Jackie Chan has played Chinese kung fu all over the world.

 

Jackie Chan filming on the top floor of the Sydney Opera House

Jackie Chan: Cool, every landmark of mine, you see, I’m in Rotterdam with that big glass roof, glass building, (filming movies) at that Eiffel Tower (filming movies), it’s fun. And now the Australian Opera House, because it’s the same in terms of punches and feet, nothing, you can only use the same action to fight on different buildings, it’s better (cool).

 

"Rush Hour 3" work photo

However, going to the top floor of the architecturally ingenious Sydney Opera House to film is no easy task.

 

Jackie Chan: It’s quite dangerous. First, there can’t be many people going up, only six people. We used to film here, dance here, fight here, there were family classes, or some security guards over there, + you can only take care of yourself on top + That actress can’t fight, she can blind my eyes in that minute with that stick.

 

Jackie Chan: It’s too difficult to shoot, and they are also cultural relics and protected buildings. And he has a special person on it to watch, we can’t touch this, we can’t touch that, every brick, every tile is difficult.

  

Use your life to fight movies, from "capable of martial arts" to "both civil and military"

Looking back on these years of Jackie Chan movies, even if he has achieved success, he has always fought with his life.

 

Jackie Chan: Speaking for himself, he was on the verge of life and death several times, and he really broke his foot. + The photographer also said, look your ankle, don’t worry, I said don’t ask me if you have caught this shot. He said yes, I said yes, you can catch it. This is the most important thing. I will turn my foot over again. I am here. After I rolled down the stairs, I took a look. My finger is here. After playing, I will pull it back. + This is how we are filmmakers.

"Plan A" stills

From the initial fame as a "kung fu actor", Jackie Chan has continued to seek breakthroughs in recent years, perfectly completing the transformation from a "capable martial artist" to a "both civil and military" acting actor.

 

Jackie Chan: In fact, in the past ten years, you will see that I have been changing, I have changed to the audience, to the audience to see that I am an actor, I am no longer an action actor, I can’t shoot 12345678 every year, I am not interesting, now you see, I have been changing.

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Rush on the hot search, it has to be offline!

According to the official website of QQ Recovery:


"QQ Recovery System" is a service provided by Tencent to retrieve QQ contacts and QQ groups, which is free to all QQ users.


All users can apply to resume groups that have been disbanded within 28 days, and each user can apply up to 5 times within 31 days.


All users can apply to reinstate the group transferred within 28 days.

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132020 yuan, Geely icon Galaxy limited edition guide price released

  On December 23, the high-profile Geely icon officially announced the official price of its "Galaxy Limited Edition" model at 13,2020 yuan. The 2020-unit Geely icon Galaxy Limited Edition was booked out in 15 minutes at the Guangzhou Auto Show a month ago, becoming one of the few new cars that were quickly booked without announcing the pre-sale price. It is reported that after the price is announced, users who buy the model will enjoy the delivery of the vehicle from January 1, 2020.

  As a limited edition model, the new car is equipped with 1.5TD + 7DCT + 48V light hybrid power, L2 + level intelligent driving assistance, as well as exclusive car color painting, master-level exclusive chassis, and 19-inch wheels and Continental tires. Although the new car has not yet been listed, the official has only announced the single price of the model, but it can be generally judged that the price of the Galaxy limited edition of 132020 yuan basically sets the price limit of Geely icon. Compared with the same level of joint venture models such as CH-R, X-RV, Tangge and other top matching prices of about 170,000 yuan, Geely icon has obvious value advantages.

  It is worth mentioning that Geely icon has seven car colors, in addition to the "Galaxy Limited Edition" exclusive color scheme ICON 50 ° gray, Geely icon also has ICON 80 ° gray, ICON blue, ICON green, ICON gold, ICON red, ICON white, to meet the aesthetic needs of young users.

  Geely icon is based on the BMA architecture to achieve a maximum wheelbase utilization rate of 68.7% in the same class. On the 2640mm superior wheelbase in the same class, the front and rear seat spaces reach A class and the head space reaches A + class. In addition, Geely icon applies AQS air quality management system, PM2.5 monitoring purification and 2 million/cm3 negative ion generator to create an ecological purification cabin.

  Geely icon is equipped with a dual integration solution of 13 radars and 5 cameras, and the advanced driver assistance system reaches the L2 + level. The same class has unique and leading 540 ° all-terrain images, the only 360 ° driving recorder in the same class, and the whole system comes standard with a new generation of APA fully automatic parking. There are more than ten safety technologies such as ICC adaptive cruise, AEB city pre-collision system, LKA lane keeping, AEB city pre-collision system, and SLIF traffic speed limit sign recognition.

  In terms of induction technology, Geely icon supports the unique intelligent sensing functions of the same level, such as inductive door handles, inductive lights to welcome guests, and inductive ambient lights. In terms of Internet technology, it is equipped with the leading GKUI intelligent network system, dialogue-level "AI voice interaction", and two unique 10.25-inch full-color LCD screens of the same level can be swiped with three fingers to achieve dual-screen interaction, making driving more convenient and safer. In addition, Geely icon is also equipped with avant-garde technologies such as wireless charging, mobile phone keys, and car enjoyment home, which customize exclusive digital technology travel solutions for users.

  Geely icon is equipped with front McPherson independent suspension and rear multi-link independent suspension, which are precisely adjusted by an international master team. And, Geely icon has sports and comfortable dual-mode chassis adjustment models to meet more user requests. In addition, large-size brake discs and 19-inch high-end tires give Geely icon a 35-meter sports car-level braking distance.

  Geely icon is equipped with a 1.5TD direct injection turbocharged engine and a 7-speed wet dual-clutch gearbox, matched with 48V BSG light hybrid technology. The maximum power of the vehicle reaches 140kW, the peak torque is 300N? m, and the 100-kilometer acceleration only takes 7.9s, surpassing the mainstream joint venture brand models of Toyota C-HR and Volkswagen Tangge. The strong power also takes into account economy. With an ultra-low fuel consumption of 5.7L/100km, it brings consumers a hearty power performance and a comfortable and economical car experience.

  As a masterpiece of BMA’s global modular architecture, Geely icon refreshes the value experience of Chinese brand SUVs with leapfrog quality. Compared with Toyota C-HR, Honda XR-V, Volkswagen Tangge and other hot-selling mainstream A-class SUVs in the market, the price of about 17-200,000, Geely icon Galaxy limited edition guide price of 132020 yuan, further highlighting the value competitive advantage. It is reported that the real car has arrived in the store, and it is expected that the model will be equipped with fuel and light mixed two kinds of power. In addition, Geely icon will be officially launched in Quarter 1 in 2020, and more model prices will be announced when it is listed.

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Automotive intelligent ceiling AITO asks the world M5 to build the "whole family bucket" ecology

On March 5th, the Q-World M5 was officially delivered. As the pioneering work of AITO, it took only three months from release to delivery. Such a fast style does have the taste of Huawei. And Huawei’s sense of participation is stronger in the car system. With the aura of a strong technology and a national brand, Huawei’s first product to open up Hongmeng ecology in the field of travel has entered the lives of consumers.

Only need a Huawei account, whether it is mobile phones, watches, home furnishings, wearables, all smart end points can be interconnected, and now the smart end point joining this camp has another big object – cars.

The reason why the M5 has attracted much attention since its launch is not just Yu Chengdong’s big mouth, but also people’s imagination of immersive intelligence in the automotive space. So what does Huawei Hongmeng cockpit system, which has received the most attention, look like when it is finally delivered to users? Is it worth buying a car because of an "account"?

Compared with a variety of car displays such as triple screens and lift screens, a 15.6-inch intelligent central control screen of the QJI M5 carries everything about the car. First of all, the HarmonyOS smart cockpit has the familiar interface and interaction pattern of Huawei end users. Through a large area of visual interaction area to customize the UI design, similar to tablet computers, most of the settings and information are directly accessible in one step, and the zero-level operation settings are relatively clear.

The personalized shortcut bar Smart Dock service card that resides at the bottom of the desktop can be adjusted according to personal preferences, and will also be actively recommended according to comprehensive analysis of road conditions, owner status, and vehicle conditions. Similar to mobile phones, HarmonyOS smart cockpit has built a rich window display form such as full screen, split screen, and floating window to meet the interaction needs in different scenarios.

In terms of voice interaction, AITO Qinjie M5 brings the voice assistant "Xiaoyi". The voice car control adopts Huawei’s self-developed end-cloud integration architecture for the first time, and at the same time takes advantage of the low latency on the end side and the large model and large entity on the cloud side to provide users with a more natural, smooth, fast and accurate voice interaction experience.

After waking up Xiaoyi, up to 60 seconds of continuous conversation, no need to repeatedly wake up every time a command is issued, the error rate is less than or equal to 1%, and it is not afraid of interruptions and invalid instructions. It can also achieve two tasks in one sentence; it supports full-interface voice control, which can be said visually, and it can also be said that there is no network. Complex instructions can only be completed by saying simple Arabic numerals, saving time and effort, and helping users focus more on driving; it has four-tone intelligent recognition, accurately recognizing instructions from the main driver, co-pilot, and rear row. In the future, Xiaoyi will also support Cantonese and Sichuan dialect recognition, as well as male, female, and children’s voices for users to choose freely.

In addition, Xiaoyi can also intelligently and dynamically recommend services and applications according to users’ usage habits and scenarios. During driving, Xiaoyi can automatically identify users in scenarios such as commuting, leisure and tired driving by analyzing information such as time, date, location, driving time, driving distance, and DMS camera monitoring, and provide corresponding suggestions.

AITO M5 pioneered car-feeling payment, integrating facial recognition service FRS (Face Recognition Service) and Huawei in-app payment IAP (In-App Purchases Kit), and car-related payment services can be completed in the car. In the future, users can also use the outside camera to scan the QR code of the parking lot, and cooperate with the face payment function in the cockpit to achieve fast payment and improve the payment experience.

It is reported that each car can be bound to 5 Huawei accounts, enough for the whole family to use. After getting on the car with facial recognition, all settings in the car will remember personal preferences and automatically restore and complete the adjustment.

Through the same Huawei account, the car-machine-home has achieved true interconnection. Through continuous video, it supports the switching between CMS camera and driving camera, and the content can be shared to Huawei mobile phones with one click. Users can also preset the "warm home" and "peace of mind away from home" scenarios through the control center on the AITO M5 car, easily control smart home devices, and go home without mistake.

Cross-border car manufacturing by technology companies has become a trend, and news of car companies making mobile phones has also been constantly exposed. When software defines the car, the interaction between technology and the car is more and more, "the deep integration of the two industries of automobile and IT will be an inevitable direction and a major opportunity." Zhao Fuquan, director of the Automotive Industry and Technology Strategy Research Institute (TASRI), once said.

At the delivery site of the M5, Wang Yanmin, president of Huawei’s end point BG Smart Selection Business Department, and Xu Lin, the rotating president of Sailis Automobile, appeared on the same stage and started delivery, which is an innovation in the integration model of automobiles and technology.

AITO has created a precedent for the deep integration of new energy automobile enterprises and ICT technology enterprises. At the same time, this integration has also brought new value to AITO automobiles in all aspects of production, sales and research. Especially on the sales side, a new chapter in automobile marketing is opened with the new retail 3.0 model of automobiles. 1.0 is the traditional 4S store, 2.0 is the city exhibition hall, and 3.0 is the intelligent end point scene.

So far, AITO’s end point channel has included more than 500 experience centers and 150 user center sales and service outlets. This year, a total of 1,000 experience centers and about 300 user centers will be settled. A strong channel network layout will provide strong protection for users in pre-sales, after-sales and other links.

In Huawei’s offline experience store, people who come for Huawei are basically attracted by this new car, and most of them will study the car when they enter the car, which adds another group of technology fans to the car.

The integration of ecology is like a thread pulling from one end point to another, so there is a two-way journey between cars and mobile phones. At present, the application of mobile phones is more extensive, and the huge data will support the development and manufacturing of the car end. Car companies also want to hold this part of the data in their hands. When Geely announced the production of mobile phones, Li Shufu said, "Mobile phones are the application carrier of electronic product market verification and software innovation, which not only allows users to share the innovation results as soon as possible, but also transfers some of the safe and reliable results to the application in the car, so as to realize the close interaction between the car machine and the mobile phone software technology."

NIO’s remarks were more conservative. In his latest interview with Li Bin, Che Yun said, "NIO is still in the research stage to enter the mobile phone field. It depends more on the feedback of users. Can we build a mobile phone that is better connected to NIO? What does the mobile phone mean for the interests and experience of NIO users? We are still thinking about it."

Huawei has cut into the car from its own strengths and created a smarter car in a shorter time. But AITO asked the world that the M5 is a "car" after all, and its attributes are travel. In the "three most concerned aspects of buying a car" questionnaire recently surveyed by Car Cloud, the most votes are still appearance, performance, etc. In contrast, intelligence and service are not so concerned.

In any case, the emergence of AITO Q 5 is the first step towards the integration of technology and automobiles, providing a model for the industry to improve the public awareness of smart cars and create new sales models, thus enabling the transformation of the smart car industry.

The prelude has been kicked off. This year, there is also a car equipped with Hongmeng intelligent cockpit system to meet consumers, that is, the Avita 11 jointly invested by Changan, Huawei, and Ningde Times. It is expected to be mass-produced and delivered in the third quarter. The market reflection after delivery is the most realistic evaluation.

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How does Buick achieve brand advancement?

On the eve of the National Day (September 30), a new sub-brand – Buick Avenir was officially launched. According to SAIC GM’s strategic intention, the new brand will be specially built based on Buick’s high-end models, providing consumers with high-end and personalized car needs and exclusive service experience.

Avenir concept car built by Buick’s global team

In fact, it is not surprising that SAIC GM has taken this step. The launch of Buick Avenir is a more substantial step for Buick to advance to the high-end field in recent years. In fact, Buick has launched high-end models such as Rongyu and other high-end models before. At the Boao Forum for Asia in 2008, the organizers chose Buick Boulevard as the "only designated VIP car". Buick has also been leveraging cultural and artistic platforms to enhance brand perception, and a series of brand promotion and sponsorship activities have indeed effectively solidified the foundation of Buick’s brand’s continuous improvement.

The practice of providing high-end models through the release of sub-brands on the basis of existing models is actually not unique to Buick. For example, the version of the model, such as the Vignale version, and then looking back, you can also find the Ford Ghia brand. If we expand the definition of sub-brands from high-end to sports, we will also include such things as the Polaris series, series, etc. The case has proved that the introduction of sub-brands can quickly increase brand influence and model awareness.

However, all of this is also conditional.

First of all,The premise of enhancing brand influence through the launch of high-end sub-brands is that the brand itself requires basic brand power.

When we turn back the clock of history, we always find the intersection of Buick and the upper class. General Zhang Xueliang’s special car was a Buick, and President Roosevelt’s gift to Qingling was a black Buick, Premier Zhou’s exclusive car or a Buick.

As one of the early brands to enter the Chinese market, the Buick brand has gained a certain reputation in the luxury car market in the early years by virtue of the advantages of imported cars and the early domestic Buick Century and other models. Subsequently, with the launch of a series of family sedans such as Buick, the Buick brand has also completed a wider coverage of the brand, realizing the transformation of Wang Xie in the old days and flying into the homes of ordinary people. After more than ten years of hard work, the Buick brand has become one of the most influential mainstream brands in the Chinese auto market. Many consumers regard Buick as a mid-to-high-end brand, which is the basis for the brand to continue to improve.

In recent years, Buick has improved its market share and brand span through the rapid update of models and the continuous enrichment of its product lineup. At present, the Buick brand has completed the layout of three major car series: high-end comfortable models, high-end coupes, and high-end SUVs, and has opened the product layout of "Buick Blue" new energy vehicles, which constitutes the first premise for the release of the Avenir sub-brand.

Secondly,Brands must have sufficient product strength and sales to support the development of high-end sub-brands.

Compared with the parent brand, the sub-brand is still a niche after all, not to mention that the sub-brand of Buick Avenir still relies on the development idea of the parent brand’s existing models. Therefore, this puts forward higher requirements for the sales and product strength of the parent brand.

Let’s take a look at Buick’s recent market performance.

According to relevant data, in the first three quarters of this year, the brand completed sales of 870,104 vehicles, an increase of 26.89% year-on-year. In the most recent August and September, the SAIC-GM Buick brand completed monthly sales of more than 100,000 vehicles for two consecutive months. In terms of sub-models, 26,448 vehicles were sold in September, 8,999 vehicles were sold, 8,000 vehicles were sold, 36,386 vehicles were sold, 17,992 vehicles were sold, and 56,333 vehicles were sold in the first three quarters. Among them, Envision’s sales in September increased by 82.2% year-on-year, setting a record high in sales for the month. The cumulative sales in January-September reached 18,028 vehicles, successfully occupying the first position in the joint venture SUV market.

The SUV market is currently the fastest growing market in the domestic market. According to the statistics of the China Association of Automobile Manufacturers, the average growth rate of the SUV market is more than 50%. In this segment, the Buick Envision is in the first camp of the sales rankings and is one of the few joint venture SUVs in the top ten SUV sales rankings.

From the product point of view, the success of the Buick Envision lies in cleverly grasping the connection point between the mid-range SUV and the compact SUV, which is the pain point of the joint venture SUV market. Take the mainstream compact SUV as an example. Under the standard styling ratio, the compact SUV, especially the joint venture brand’s compact SUV, often has the disadvantage of small size and space. The mid-range SUV above this has caused young consumers to have some concerns because of its excessive size. The appearance of the Envision just solves this contradiction.

In fact, I think the Envision’s positioning is still very forward-looking. This level of SUV is a huge market that is rapidly heating up, and in addition to the Envision, there will be more models to join the competition in the future. For example, the Kodiaq just unveiled at the Paris International Motor Show this year, and the new generation of long-wheelbase Tiguan that is about to debut, the new generation of fully enlarged size, and so on.

In the large MPV market, no one can shake the position of the Buick GL8. The success of the Buick GL8 lies in providing a very rich selection of product camps in the MPV market to adapt to diverse consumer needs. The upcoming new generation GL8 also realizes comprehensive coverage from the business MPV market to the high-end private MPV market. Such volume is rare in the current MPV market. For example, the smaller size has always been a household attribute that is larger than the business attribute. In addition, from the perspective of the product, in the MPV market, the Buick GL8’s driving texture will better fit the market’s perception of MPV, including the smoothness of the power, the comfort of the chassis, and so on.

From a design perspective, the success of the new LaCrosse lies in the deepening of American design. The design of the new generation of LaCrosse brings the design of traditional American luxury cars into the design language. The interior pays attention to a comprehensive sense of wrapping and the use of warm colors. In the exterior design, sculptural aesthetics are integrated into the design to stretch the lines of the whole car. The posture of the new LaCrosse is highly consistent with the positioning of its mainstream consumer population, which is the key to its success.

In the family car market, New Yinglang has been a dark horse since its launch last year. The key to success in this market segment is actually two points. To create a well-balanced sedan under a good brand, New Yinglang has indeed achieved this. On the other hand, Valeant is on this basis to emphasize the quality of the vehicle itself and better cater to the overall positioning of the Buick brand.

In terms of the application of new technologies, the Buick brand has always been a pioneer in in-vehicle technology upgrades. For example, the first generation of the OnStar system pioneered in-vehicle intelligence. At present, Buick is also a loyal fan of green intelligent technology. The latest generation of in-vehicle intelligent interconnection system integrates 4GLTE, Apple CarPlay, Baidu CarLife and other interconnection functions. And this series of Internet technologies has been rapidly popularized in Buick’s models, providing users with a car experience in the Internet + era. Therefore, whether it is from the perspective of the overall sales volume of the Buick brand, the positioning of sub-models and the application of new technologies, the Buick brand has the scale to support a high-end sub-brand.

And thirdly,The improvement of service level is a necessary condition to support the development of high-end sub-brands.

If the product itself is regarded as the hardware facilities that support the development of high-end sub-brands, then the service is the software facilities behind it. Especially for high-end sub-brands like Buick Avenir that rely on the development of the parent brand, the premise of its birth is that the service of the parent brand meets its high-end needs.

In the field of after-sales services, Buick has indeed always paid attention to the shaping of brand perception. In 2002, Buick created China’s first after-sales services brand "Buick Care", which brought automotive after-sales services from traditional passive services to the era of active care, emphasizing the initiative of after-sales services. In May this year, Buick Care released a new brand identity and launched a series of innovative service projects. To comprehensively improve the service experience and provide users with a more contemporary service concept, the upgrade of "Buick Care" is also an important step to enhance the value of the Buick brand. With the launch of the Avenir sub-brand, it is expected that Buick Care will also launch exclusive services for the Avenir sub-brand.

It is not difficult to find that the release of the Buick Avenir sub-brand is accompanied by the overall improvement of the Buick brand’s brand influence, product strength and service capabilities, which is also an inevitable development of the brand. In turn, the release of the Avenir sub-brand will further meet the needs of the Buick brand in the high-end consumer market after the brand power is enhanced, which complement each other.

So, to answer the question raised by the title of this article, the answer is yes. For Buick, now is indeed the time to break through. Of course, shaping a new sub-brand also requires the baptism of the market and time, we will wait and see.

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The release of the new M5 official map will be listed on April 23rd.

On April 11th, at the HarmonyOS Ecological Spring Communication Meeting of Huawei, Yu Chengdong, managing director of Huawei, CEO of BG and chairman of BU, a smart car solution, announced that the new M5 will be officially listed on the eve of the opening of Beijing Auto Show on April 23rd.

Judging from the official official map, the new M5 in Wenjie is basically consistent with the current model in terms of styling, and the new car has added red paint. We expect that the new M5 and M7 will be the same, and the price threshold will be further lowered while upgrading in terms of configuration and cruising range, so as to enhance the competitiveness of the whole vehicle.