The November sales "Battle Report" just announced by Geely Automobile is remarkable! The sales of new cars in a single month jumped to 250,136 vehicles like a rocket, which not only refreshed its historical peak again, but also broke the record for two consecutive months. Such a strong market momentum, like a surging wave, wantonly demonstrated its vitality. Looking at the first 11 months of the extended timeline, the cumulative achievement of 1,966,512 vehicles is dazzling enough, and the 31% year-on-year growth rate is even more intuitive.
Focusing on the new energy battlefield, Geely is full of firepower. In November, the new energy sector won 122,453 vehicles, reaching a new historical high again, rising steadily by 13% from the previous month, and the year-on-year figure soared by 94%. The rapid growth trend is clear at a glance. Broadening the horizon to January-November, the cumulative sales volume of 777,029 vehicles and the year-on-year growth rate of up to 92% witnessed its continuous galloping in the new energy track. Among them, the sales performance of pure electric vehicles is amazing, and the performance of 91,333 vehicles surged by 173% year-on-year, which is undoubtedly a strong engine to drive overall growth.
Analyzing Geely’s rise password, multi-brand strategy is the key "blade". Many of its brands are not fighting in their own way, but cleverly intertwined and coordinated. Like delicate gears, each brand closely engages with each other and complements each other in different market segments. Some brands specialize in high-end luxury experience, some focus on cost performance and practicality, and some focus on young fashion trends. When they gather in one place, they will form an indestructible and powerful matrix, covering the diverse needs of consumers in an all-round way. Only in this way can Geely Automobile stand out in the fierce competition and make great strides all the way. In the future, it is expected to continue to lead the way with this strategic advantage.
